Hasselblad

Hasselblad — “Of Course Hasselblads Are Expensive” — Vintage Print Ad

"Of course Hassselblads are expensive. Look at the materials we use."

Original full-page advertisement featuring horsehair, best quality rice, top grade nails, and finest sawdust — the tongue-in-cheek materials Hasselblad claims go into building the world’s finest camera. The copy is brilliant. The camera at the bottom even more so.

Dog Ear Note: Twelve Hasselblad camera bodies are still on the Moon, left behind so the astronauts could save weight on the trip home. Only the film came back.

Coming Soon. This piece isn’t framed or for sale yet. Tap Notify Me and you’ll get first shot for 24 hours once it’s ready. Notify Me also tells us what to frame next, so tap it on the ones you’d actually hang.

These are original vintage print advertisements. Age-related wear is part of their character. Please review this listing's photographs and condition details before ordering.