Rolex Datejust Petochi & Gorevic print ad in a walnut frame

Rolex – Datejust Duo

$222.00
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Rolex Datejust Petochi & Gorevic print ad in a walnut frame

Rolex – Datejust Duo

$222.00

Two-tone jubilee. Champagne dials. Rope backdrop. “Your Tie Line to Quality: Rolex.” Datejust and Lady-Datejust. Petochi & Gorevic, Madison Avenue. This is what luxury looked like before luxury knew it was luxury.

Original print ad, c. late 1970s. Walnut frame, white mat.

Dog Ear Note: The Datejust arrived in 1945, Rolex’s 40th anniversary, as the first self-winding wristwatch with a date window.

Frame size: 11 × 14 in (standard frame size). Overall, about 12½ × 15½ in.

These are original vintage print advertisements. Age-related wear is part of their character. Please review this listing's photographs and condition details before ordering.

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